Coding is a universal language. It’s inclusive & built upon to create – much like how the Academy will bring students, leaders & brands together in an environment that encourages collaboration & inspires creativity.
People from different backgrounds with eclectic personalities will come together, unified by their similar mindsets – ambitious, thoughtful, new thinkers – speaking the same language to achieve incredible results.
The logo symbolises this universal language, consisting of coding symbols abstractly forming the letters ‘CMA’. Throughout the identity, these bold & memorable visual assets are utilised to house content, working well with imagery & supporting text, also carrying great impact as standalone graphics, helping to build brand equity.
The tone of voice reflects the Academy’s prestigious & revolutionary personality – engaging, characterful, intelligent, visionary & professional.