The visual identity was created to represent Tion Renewables as a highly progressive, innovative & forward thinking renewable energy company, whilst maintaining a crucial sense of quality, trust & reliability.
From the technical & confident character innate within the logo, through to the ‘ion’ inspired grid asset & motion influenced extending lines, the brand identity tells a subtle visual story of the brand mission, ‘accelerating the transition toward a clean energy future’, in a simple yet scientific way.
Depicting this narrative with precision, structure, accuracy, intelligence & innovation all found in abundance throughout the elements of the identity system.