Brighton is renowned for its elegant Regency period architecture, characterised with elegant features that are instantly recognisable. Our concept explores the idea of creating a mosaic identity, building upon these strong visual architectural design components.
The idea expresses the brand’s knowledge & experience of the local area, as well as the specific features of all properties listed. These geometric assets, combined with the refreshing colour palette, create a strikingly simple, approachable, yet visually iconic brand identity.