Branding window logo

The Property Pod

Branding & Creative Strategy

Fable&Co. embarked on a contemporary rebrand of a leading local lettings agent. The Property Pod is an established Brighton & Hove based agent, regulated by RICS, and a member of The Property Ombudsman & The Deposit Protection Scheme.

Beginning with a brand workshop, Fable&Co. identified The Property Pod’s core value proposition – detailed local knowledge, delivered through a highly personal & tailored service. The identity was to reflect the simplicity & clarity of the services that The Property Pod provide its discerning clientele.

Property-Pod-Business-Card-Design
Property-Pod---For-Sale-Property-Sign-

It was important for the team at Fable&Co. to create a unique & distinctive brand identity for The Property Pod, one that would distinguish them from all other local agents.

iPad-Responsive-Website-Property-Pod_2

Brighton is renowned for its elegant Regency period architecture, characterised with elegant features that are instantly recognisable. Our concept explores the idea of creating a mosaic identity, building upon these strong visual architectural design components. The idea expresses the brand’s knowledge & experience of the local area, as well as the specific features of all properties listed.

These geometric assets, combined with the refreshing colour palette, create a strikingly simple, approachable, yet visually iconic brand identity.

Responsive-Property-Website
Brighton-Architecture-Palmeira
Property-Pod-Branding-Brochure-Design
Property-Pod-Branding---Branded-Keychain
Property Pod Mosaic Animation
Property-Pod-Notebooks
    Project Deliverables
  • Brand Workshop
  • Research & Brand Strategy
  • Brand Identity
  • Logo Design
  • Corporate Stationery Design
  • Photography
  • Interior Office Signage
  • External Shop Signage
  • Website Design
  • Print Management
  • Project Management
Property-Pod-Branded-Car
Property-Pod

It’s been a great journey working on the branding for The Property Pod & great to work with a prestigious, local Brighton based client.

Issy Hall

Brand Artist, Fable&Co.
Patterns